b2b sbrand strategy and marketing needs to be thought of differently to similar activities in the consumer space. indigoB2B has a 20+ year history in developing these strategies for clients and working with their entire ecosystems. From 'drill-down' stakeholder mapping, through to targeted brand messaging and positioning, we work with brand owners to get this right.
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Janice Scheckter @B2B Strategy Development published Companies are missing the brand message
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